Abstract

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This study was carried out to examine the involvement of Senior Secondary School Students on ICT related activities as well as the influence of ICT on their clothing culture. Two public and two private schools were randomly selected. Two hundred students completed the questionnaire. Relevant information was obtained using structured questionnaire. Data was analysed using descriptive and inferential statistics. The respondents were equally distributed in terms of gender. Based on their perception of ICT on dress culture, 74.5% of the respondents agreed that frequent use of ICT has increased their level of fashion consciousness, while 60.5% were motivated by the images and dressing styles in magazines, on TV and the internet. The result further shows that male students were significantly more engaged in ICT related activities than females (t = 1.29, P<0.05), whereas there is no significant difference in the involvement in ICT activities between private and public school students (t = 0.325, P>0.05). The study adds to existing literature on the rationale for clothing selection and factors affecting such, one of which is ICT. Since ICT has influence on dressing, our traditional dress should be promoted on mass media

Keywords: Dress Culture, Adolescent Clothing Selection, Fashion Trend, ICT, Role Model